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Postal Service Dropping Saturday Delivery? Not so Fast

Postmaster General John E. Potter is again pushing this week to eliminate Saturday delivery as a cost-cutting measure at the beleaguered United States Postal Service, which is projected to lose $7 billion this year. But his effort faces a big roadblock in the form of the Postal Regulatory Commission (PRC)…

15 years ago

Business Strategy, Business Survival, Cost Cutting, E-commerce, Government and Regulatory, Marketing

How Will Google+ Effect SEO?

“How Google+ Will Effect SEO?” is a question being asked a lot today. At this point in time, there are early indications how the new social network from Google will impact site SEO. I thought this post from AddThis was insightful and wanted to share it. – BG The Internet…

15 years ago

Business Strategy, E-marketing, Emerging Technology, Guerilla Marketing, Web Development

Seven Steps to Developing a Superb Offer

Highlights of an article by Russell Kern It’s a painful truth. People simply don’t like to speak to sales representatives. They may be afraid that a salesperson is going to talk them into buying something they don’t want or need. It’s human nature. No wonder people are so reluctant to…

15 years ago

Business Strategy, Marketing, Traditional Marketing

Producing Great Results With Brochures

From an article by Jay Levinson (the Father of Guerrilla Marketing) In a recent email from Jay Levinson (which you can sign up to receive here), Jay Levinson spelled out some really useful points to avoid common mistakes in developing print brochures for small businesses. They certainly apply to online…

15 years ago

Business Strategy, Guerilla Marketing, Marketing

Three Ways to Find Negative Keywords

What Are Negative Keywords? Negative keywords are a core component of a successful Pay-per-click ad campaign. Adding a negative keyword to your ad group or campaign means that your ads won’t show for searches containing that term. By filtering out unwanted impressions, negative keywords can help you reach the most…

15 years ago

E-marketing, Emerging Technology

Is Google+ a Facebook Killer?

Excerpts from a post by Dave Davies at Search Engine Watch The question posed by the title of this post was the subject of a discussion I was having recently. It’s obvious that Facebook’s advantage in the relationship marketing arena is what Google is targeting by launching it’s +1 button…

15 years ago

Business Strategy, E-marketing, Marketing,

Postal Service Dropping Saturday Delivery? Not so Fast

How Will Google+ Effect SEO?

Seven Steps to Developing a Superb Offer

Producing Great Results With Brochures

Three Ways to Find Negative Keywords

Clients Say…

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